The power of
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While a one-person shop can move mountains, pooling resources, creativity and talent not only yields greater results, it helps move efforts up to the institutional level and unleashes the power of a strong brand. Building a center's efforts in China and Brazil into Spartans Will. 360 produced far-reaching results. My role as the resident science communicator ensured that solid science messaging meshed with exciting visuals.
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Click here to visit this site. My contribution on this trip was coordinating overall presentation and messaging writing, photography and media relations. (Here shows a second effort in Brazil)
Here's a quick video from a popular story from the field:
